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Two Oil Giants Plunge into the Wind
Business
Mar 2, 2007 - The Boston Globe
Two of the world's leading oil producers have almost
overnight joined some of the biggest players in wind
power in the United States, accelerating a trend of
large corporations investing in the rapidly growing
alternative-energy field.
As global warming and clean fuels have gained more
attention, Shell Oil Co. and BP have accumulated impressive
credentials. Shell is one of the nation's top five
generators of wind power, while BP's Alternative Energy
group -- launched 16 months ago -- aims to develop
projects that produce 550 megawatts of electricity
this year, one-sixth of the projected US wind energy
output in 2007.
"Shell and BP see wind as an increasingly important
part of the energy industry. They are looking to continue
to grow," said Randall Swisher, executive director
of the American Wind Energy Association , a Washington-based
industry group. "They want to look for new opportunities,
and wind is clearly in their sights."
The oil companies bring enormous cash reserves, years
of experience in large projects, and a can-do spirit
to an alternative-fuels industry that has largely
been driven by speculators, small developers, and
utilities. Though environmentalists largely praise
the interests of the two oil giants, they harbor suspicions
of whether the energy giants are adding renewable
sources to their portfolios as a way to enhance their
reputations with consumers rather than to combat global
warming.
BP and Shell executives acknowledged that their investments
in wind -- and to a lesser extent solar power -- may
enhance their public images, but said their primary
goal is to make money and reduce their companies'
carbon outputs, if only slightly. Scientists have
identified carbon dioxide gases as the leading contributor
to global warming, a phenomenon that threatens to
progressively increase the temperature of the planet.
Graeme Sweeney, Shell's executive vice president
for renewables, hydrogen, and CO{-2} , said most forecasts
predict that by 2050, renewable energy will make up
a third of the world's power sources.
"We need to take a position on whether you wait
to see what happens or whether you play. We'd like
to play," Sweeney said in an interview. "We see a
clear opportunity in the wind business. "
The United States is third in the world in wind power
production behind Germany and Spain, the historic
leaders, although in 2006 the United States created
the most wind power in the world: 2,454 megawatts,
enough electricity to power nearly 700,000 homes.
Robert Lukefahr, president of BP Alternative Energy
North America , said all trends point toward a "more
carbon-constrained world. The concerns about climate
control are rising. Energy security issues will cause
many communities to seek indigenous supplies of energy."
With 41 percent of US carbon dioxide emissions coming
from power plants -- coal-fired plants by far produce
the most greenhouse gases -- renewable energy must
become a larger part of the power mix, Lukefahr said.
"All the stars are aligning in a way that supports
alternative energy," he said.
Some environmentalists oppose wind power, concerned
that the clusters of giant turbines used to produce
it could threaten birds and bats. They also consider
wind farms to be eyesores planted on near-pristine
landscapes.
Opponents of the Cape Wind project -- a plan to build
several 417-foot-high turbines off the coast of Cape
Cod -- as well as projects planned for the tall-grass
prairies in Kansas and the ridgetops of Vermont and
New Hampshire, cite aesthetics as one of the major
drawbacks of wind power.
Tom Natan , research director of the National Environmental
Trust , a Washington-based advocacy group, said he
believes that wind power's benefits outweigh the negatives
and that the involvement of heavyweights such as BP
and Shell -- regardless of their motives -- is necessary
to accelerate development of wind power.
"Some people fear it will be used to green-wash [the
oil companies'] reputation," Natan said. But if the
demand for electricity substantially increases in
the coming years, especially with more hybrid gasoline-electric
vehicles, Natan said, "It's not a huge stretch of
imagination to see why these companies are going into
renewable energies."
Swisher, who has been head of the wind power association
since 1989, said the industry has changed dramatically
in recent years. At this year's annual meeting in
June, he expects 6,000 people to attend and 300 companies
to have exhibits.
"I remember at my first annual meeting we were in
a seedy hotel in San Francisco with 10 tabletop exhibits,
maybe 300 people, and there were more ponytails than
I had seen in a long time," Swisher said. "But we're
talking suits at this annual meeting. It's serious
business."
In his meetings with BP and Shell -- he traveled
to Texas to meet representatives of both companies
last month -- Swisher said that "sitting in a room
with some of these people and talking about where
the industry is going, you sense the excitement they
have in what they are doing. You can tell they are
not doing this for show. They are looking to do a
significant amount of business."
The largest US wind power investor is Florida Power
& Light, including many projects far from the state.
Other big investors include JPMorgan Chase and Babcock
& Brown, and some power companies are creating their
own alternative energy units as well as investing
in existing ones.
The big issues facing the industry are whether the
federal government will extend clean-energy tax credits
beyond 2008 -- the industry wants at least a five-year
extension -- and whether Congress will pass a bill
to mandate that 15 percent of the nation's power comes
from renewable sources such as wind and solar by 2020.
Senator Jeff Bingaman, a New Mexico Democrat and chairman
of the Senate Energy and Natural Resources Committee,
is the bill's chief sponsor.
Swisher said he believes the larger companies such
as BP and Shell are poised to make much larger investments
in wind, especially with those incentives.
"If you are serious about wind, the only way to
get there is to rely on companies that have significant
access to capital and industrial capability," he said.
Shell's Sweeney said he believes the concerns over
global warming will be the biggest impetus for wind
power investment. "We need to remember that fossil
fuels are not going away. They will be with us for
most of this century," he said. "We need to meet the
energy challenge and do it an environmentally responsible
way."
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